Social Media and Community Manager

Ideal candidate would live within a 100-mile radius of the Oak Creek, WI office in order to come into the office frequently for content creation & ideation.

Stella & Chewy’s, one of the fastest growing premium pet food companies, is looking for a Social Media and Community Manager. The Social Media and Community Manager will be the voice, ears and eyes of Stella & Chewy’s brand on social media while developing a highly engaged digital community. The ideal candidate is resourceful, collaborative, has a high attention to detail, can work in fast-paced/high-energy environment and has a passion for pets (and the people around them).

This role is a high-impact position and an incredible opportunity to accelerate growth within a rapidly growing organization.

Essential Functions include the following:

• Be the sole lead on community management on all brand social platforms. 
• Lead, build, and distribute monthly editorial calendars for content marketing (calendar includes social media, email, website, and blog) as well as provide recommendations for reactive social content. 
• Lead proactive and reactive social media engagement and listening strategy, reactive communication, and analysis on relevant brand communications in the market. 
• Drive creative ideation and deliver innovative, best-in-class social campaigns for pet parents. 
• Identify trends, opportunities, and ideas to support development of impactful content strategy. 
• Collaborate with the Influencer and Brand Partnerships Manager on the curation and acquisition of UGC (User Generated Content) content. 
• Use data to measure success and growth on priority social KPIs and compile and present key social insights (potential KPI’s of engagement, traffic, community growth, etc.). 
• Create reactive and trending short-form social media content (video and static) when applicable. 
• Work closely and collaboratively across teams to provide a best-in-class experience for pet parents and continue to identify opportunities across digital channels. 
• Manage deadlines and project plans to ensure all initiatives launch on time. 
• Assist in marketing-related administrative duties such as fulfilling shipments.

Requirements:

• 3 – 5 years’ experience in social media and content marketing, ideally a CPG (Consumer Packaged Goods) and/or DTC brand. 
• In-depth knowledge of current upcoming social media channels and platforms. 
• Understands channel best practices, key growth drivers, and competitive levers with a proven record of optimizing performance. 
• Highly knowledgeable and passionate about social media planning and analytic tools (Sprout Social, Google Analytics, Facebook Advertising, etc.) 
• Ability to excel in both the analytical and creative side of social media. 
• Thrives in a fast-paced environment with the ability to shift priorities to meet rapidly evolving business needs. 
• Creative problem-solver with a high attention to detail who demonstrates curiosity and strives for constant improvement. 
• Strong writing skills with the ability to speak in a brand’s voice and provide excellent customer service. 
• Positive attitude and on the pulse of culture. 
• Ability to work in both team settings and be self-directed. 
• A passion for pets and comfortable working around dogs.