Senior Marketing Manager

The Senior Marketing Manager will oversee the entire marketing execution, serving as a self-driven content strategist, who will work closely with the President, leadership and OwnersEdge marketing team to devise, implement and execute marketing and communication strategies.

Responsibilities:

• Develop strategies and tactics to market our company and drive qualified right-fit sales opportunities to our business 
• Collaborate with marketing team to develop growth plans for the organization 
• Manage and deploy successful marketing campaigns and own their implementation from ideation to execution 
• Oversee marketing budget and work closely with Director of Marketing on an ongoing basis to ensure forecasts are accurate and work is on budget 
• Oversee and approve marketing materials from website, blog, social media, to hard copy brochures and tradeshow materials 
• Produce valuable and engaging content for BAYCOM website, blog and social media outlets that attracts and coverts target audiences 
• Work independently or in collaboration with a digital agency to execute a variety of organic and paid acquisition channels such as: content creation, pay-per-click campaigns, copywriting, social media, copywriting, performance analysis, public relations and more

• BSc/MSc degree in Marketing, business or related field 
• Minimum 5-7 years of marketing and or related experience 
• Passionate, self-starting, forward-thinking, and detail-oriented leader who is collaborative and motivational 
• A strong sense of ownership with the potential and attitude required to learn and leave ego at the door 
• A sense of aesthetics and a love for great copy and strong communication 
• Up to date with the latest trends and best practices in online marketing, AI and HubSpot suite 
• Experience with platforms such as HubSpot, Microsoft Dynamics, WordPress, Asana, Canva, Hootsuite is preferred 
• Comprehensive knowledge of digital advertising tactics and strategies including e-mail campaigns, SEM, display and social media ads, among others 
• Background in Copywriting, PR and/or graphic design preferred, but not necessary 
• Demonstrated ability to collaborate with senior leaders and other staff to achieve goals 
• Team player who creates trust, exudes credibility, and can elevate enthusiasm across the organization 
• Ability to effectively manage and collaborate with vendors 

What’s in it for you?

In addition to joining a growing, award-winning, employee-owned company, being a part of BAYCOM’s team has it perks:

• Hybrid work environment - in-office and remote work flexibility 
• A spot on BAYCOM Leadership team with direct reports to President and Director of Marketing 
• Healthy marketing budget with COOP dollars and unmatched collaboration with VP and Director of Sales 
• Access to a collaborative and growing marketing team to assist with overall strategy and execution 
• Ability to expand work and talents at other operating companies under OwnersEdge portfolio 
• Career advancement within diverse OwnersEdge portfolio 
• Paid vacation, holidays and volunteer hours 
• Health, dental and vision insurance 
• ESOP contributions, 401K plans, competitive compensation & bonuses 

INTERESTED? Apply Now or email us at HR@baycominc.

BAYCOM IS 100% EMPLOYEE-OWNEDWE ARE AN EQUAL OPPORTUNITY/AFFIRMATIVE ACTION EMPLOYER