Product Marketing Manager - GTM

The Product Marketing Manager role is an exciting opportunity to join a fast-growing, global company as an individual contributor with potential for people management in the future. We are seeking a GTM (Go To Market) specialist.

Working as a conduit between our customers, our sales and customer success teams, and our product and engineering organization, the Product Marketing function plays a critical role in the success and growth of Meltwater. You will help ensure that our products are being presented in the best light to our existing and target customers, and that our internal teams are fully up to date on what we are bringing to market.

Responsibilities:

• Track top tier and trade news impacting Meltwater, competitors, and the market 
• Collaborate with M&CI manager to update competitive assets including battle cards, competitive research and presentations 
• Support responding to sales requests for competitive intel using slack and email 
• Incorporate competitive intelligence into product release messaging across our product suite 
• Manage and maintain sales and marketing assets that contribute to revenue generation from both prospects & customers. 
• Collaborate with the global Product Marketing team, including other team members responsible for messaging, content production, competitive intelligence, and customer communication. 
• Partner with key stakeholder groups - customers, sales/customer success, field marketing, partnerships, product, and engineering - to ensure alignment in expectations between all groups. 
• Coordinate product launches and releases, including the creation and completion of messaging and sales enablement materials for internal and external use. 
• Inform sales and customers of all changes in the product that will have an impact on the way that our product brings value to customers.

What You’ll Bring:

• At least 5 years of experience in Product Marketing and Sales Enablement at a SaaS or social media company 
• A demonstrated ability to launch products, with involvement from ideation to execution 
• A collaborative approach to work, with proven relationships across different departments and stakeholder groups 
• Detailed understanding of the trends and technology helping to shape the Marketing, PR, Communications and social media landscape 
• Strong executive presence with excellent verbal and written communication skills, as well as external-facing presentation skills 
• Comfortable with analyzing market news and competitive insights 
• Enthusiasm for a fast-paced, dynamic work environment 
• Outstanding time management skills, including the ability to juggle multiple projects simultaneously, prioritize effectively, and meet deadlines 
• Familiarity with products such as SalesHood, WalkMe, Intercom, ProductBoard, Salesforce, Totango, Wistia, Loom or Camtasia

What You Can Expect from Us:

• Competitive compensation – the salary range for this role is $85,000 - $110,000 
• Flexible PTO with unlimited time off 
• Excellent medical, dental, and vision options 
• 401(k) match, life insurance, commuter benefits, and parental leave plans 
• Collaborative, transparent, and fun-loving culture 
• Professional development and growth programs