Media Relations Consultant (Contract)

Finesse Public Relations LLC

Finesse Public Relations provides strategic public relations, social media and marketing communications services to business-to-business brands. Specializing in the food and beverage ingredients sector, Finesse PR excels at helping clients become the go-to experts in their industry, telling their unique story in a way that drives business goals and garners positive exposure in the right places.

By partnering with Finesse PR, clients receive executive, hands-on advisement, direction and attention to their accounts on a day-to-day basis. Finesse PR is comprised of a team of highly respected, experienced industry consultants with a variety of specialties. This network is customized to our clients' individual business/project requirements and enables flexibility, adaptability and responsiveness.

https://www.finessepr.net/

Position Details

Media Relations Consultant (Contract)
Freelance
Freelance
Office/WFH
100% remote
3/14/2025
Southwest Wisconsin
Madison (Remote), WI

Are you a media-savvy, self-directed PR consultant with 3–5 years of experience securing strategic media coverage?

Finesse Public Relations is looking to add a media relations subcontractor to our team as we take on some exciting new projects. Ideally, we’d love to connect with someone who has agency experience (food processing industry a plus!) and a proven track record in media outreach. If you're looking for remote contract work with a collaborative PR team, let’s talk!

This is a remote, part-time opportunity to collaborate with our team to serve the firm's food and beverage processing industry (B2B) clients.

As an independent contractor, you’ll:


✅ Develop and execute media relations strategies aligned with client goals
✅ Research and pitch compelling story ideas to trade food processing media
✅ Build and maintain strong media relationships
✅ Monitor editorial calendars to identify and pursue coverage opportunities
✅ Coordinate media interviews, brief clients and manage follow-ups
✅ Write and tailor media-facing content (pitches, news announcements, Q&As)
✅ Track, analyze and report media coverage (Agility, Cision, CoverageBooks)

Flexible, M-F business hours (typical contracts are 20 hours/month, with potential for more)

The ideal media relations specialist will have:


✔️ A proven track record of securing B2B media coverage
✔️ The ability to craft compelling pitches that get results
✔️ Experience managing media inquiries, interviews and opportunities
✔️ A proactive approach to tracking industry trends and breaking news
✔️ The ability to work independently while collaborating with a virtual team
✔️ PR experience in an agency or corporate B2B setting
✔️ Familiarity with media databases, project management & PR tools (Agility, Cision, Asana a plus)
✔️ A bachelor’s degree in journalism, PR, communications, marketing or related field

Competitive hourly rate, based on experience, with the opportunity to transition to a monthly retainer as our collaboration grows.


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