Marketing Specialist

The Marketing Specialist implements hospital-wide internal and external communications.

Responsibilities of this position include:

• Writes, designs and proofreads publications, press releases, feature articles, website content and advertisements. 
• Leads physician and provider onboarding needs of the department, including meeting with physicians, writing bios, scheduling headshots, etc. 
• Coordinates physician and provider profile videos, and other videos as needed. 
• Implements organizational reputation management plan and moderates third-party reviews. 
• Oversees Google and third-party listings for locations and providers. 
• Project lead for special marketing programs based on the needs of the organization. 
• Writes copy and assists in creation of brochures, digital ads, publications and print collateral. 
• Oversees online brochure/print storefront for organizational ordering. 
• Assists coordinating hospital promotional events such as open houses, ceremonies, health fairs; videography and photography as needed. 
• Serves as Marketing representative on internal committees as needed. 
• Performs other duties as assigned.

Requirements for this position include:

• Bachelor’s degree
• Valid, current Wisconsin driver's license upon hire. 
• 1-2 years of marketing and public relations experience. 
• Strong interpersonal and communicative skills to perform public relations, marketing, community development, advertising and in-hospital communication duties. 
• Knowledge with graphic design, social media, newsletter production and feature writing and media relations.

Benefits:

• Competitive pay 
• 401(k) with employer match 
• Generous PTO Plan 
• Daycare 
• Dental insurance 
• Disability insurance 
• Flexible Spending 
• Health Insurance 
• Comprehensive Wellness Plan 
• Life Insurance 
• Pharmacy Discount 
• Tuition Assistance 
• Vision and Dental Insurance 
• Employee Assistance Program 
• Free Parking