Position Summary:
The Marketing Manager will be responsible for developing and executing comprehensive marketing strategies to enhance brand presence and drive revenue growth. This role involves conducting market research to identify trends and customer needs, creating engaging marketing content, and overseeing digital marketing initiatives such as SEO, SEM, email marketing, and social media advertising. Additionally, the Marketing Manager will manage website updates, maintain brand consistency, and allocate the marketing budget effectively. They will lead and mentor a marketing team, track key performance metrics, and establish strategic partnerships.