Marketing Manager - US

Cyclomedia

Cyclomedia Visualize a better world

Cyclomedia captures data from the real world and transforms it into valuable insights enabling you to understand the complexities of the environment around you.

With the world’s most accurate 360°street-level visualizations, enhanced by innovative, AI-powered analytics, Cyclomedia delivers actionable insights that you can use today in order to build a better tomorrow. Real data. True understanding. Big impact.

Cyclomedia develops, builds and operates the worlds most advanced mobile mapping systems. With a combination of sensors ranging from camera's & Lidar scanners to state-of-the-art positioning systems we map dense urban areas in Western Europe and North America.

The petabytes of data that we collect every year are used by “professional users”, ranging from city governments to large corporates working in utilities, infrastructure and insurance. Their one common denominator is their need for better data and information to drive change in how they can serve their inhabitants and customers.

Today our solutions make cities more safe, green, accessible and smart and help companies to make the right decisions based on fresh and accurate data.

https://www.cyclomedia.com/us


Position Details

Marketing Manager - US
Job
Full-time
6/26/2024
Southwest Wisconsin
Middleton (Hybrid), WI

At Cyclomedia we pride ourselves on working with great innovative products and services. With advanced recording systems, we capture data from the real world and turn it into valuable insights for governments and businesses in over 20 countries.

We are looking for a US Marketing Manager at our regional headquarters in Middleton, Wisconsin to join our Global Marketing Team. This is a great opportunity to put your marketing skills into practice at a fast-growing, international company.

This role is focused on our US Government market where we target local governments operating in areas such as Transportation, Tax Assessments and Public Works. The US Marketing Manager has broad responsibilities in different areas of marketing. This role will develop strategic plans, execute marketing campaigns and create flashy new product presentations. This position works closely with our Global Marketing team on all initiatives.

This role will work from our Middleton, WI office.

Key responsibilities:

  • Develop and implement comprehensive marketing plans and campaigns to drive revenue growth across various channels, including digital marketing, email marketing, social media, and offline channels. 
  • Identify and segment target markets (Central Government, Local Government, Transportation, Smart Cities) to tailor marketing strategies and messages that resonate with specific customer segments. 
  • Collaborate with cross-functional teams, including Sales and Product Managers, to align marketing efforts with business objectives and revenue targets. 
  • Utilize data-driven insights and analytics to optimize marketing strategies, improve conversion rates, and maximize return on investment (ROI). 
  • Together with our Content Marketer and Designer, responsible for up-to-date website content and collateral such as brochures, product and sales presentations.
  • Stay up-to-date with the latest marketing technologies, tools, and best practices to drive innovation and continuous improvement in (revenue) marketing efforts.

Job requirements:

  • Bachelor’s degree in Marketing, Business Administration, or a related field. 
  • Proven track record of success in marketing, with at least 3 years of experience in a similar role. 
  • Experience with B2B-marketing, e.g. Account Based Marketing and/or Revenue Marketing; 
  • Proficiency in marketing analytics tools, CRM systems and marketing automation platforms. 
  • Proven experience in handling multiple successful marketing projects from start to end; 
  • Hands-on, self-starter and able to work independently; 
  • Good prioritization and time management skills; 
  • A creative and flexible connector between different teams and stakeholders.

What we offer:

  • A challenging job in a strong growing international tech company; 
  • Affordable medical, dental, and vision insurance with domestic partner coverage 
  • 401(k) Plan with company match 
  • Life and disability insurance 
  • Paid time off, including your birthday and holidays 
  • Employee assistance program 
  • A fun and collaborative team


« Back