Marketing Coordinator

We are seeking a highly motivated and detail-oriented Marketing Coordinator to support our marketing team in developing and executing successful foodservice marketing campaigns. The ideal candidate should be a creative thinker with strong organizational skills and have a passion for marketing. He/she will thrive in a fast-paced, exciting environment and enjoy working as part of a team.

The associate will embody and execute our company core values within all day to day duties and responsibilities:

• We work as a team, leveraging our collective strengths 
• We are passionate, bringing resiliency, creativity and grit 
• We do what’s right with honesty, respect and accountability 
• We are reliable, through innovative and streamlined processes 
• We have fun, celebrating successes and learning from failures 
• We build relationships, helping our colleagues and customers thrive

ESSENTIAL DUTIES AND RESPONSIBILITES:

• Assist in the planning, content development, execution, and measurement of marketing campaigns across various channels including email, social media, digital advertising, and events. 
• Create and manage project timelines and ensure all deliverables are completed on time and within budget. 
• Assist in development of marketing materials such as sales collateral, emails, blogs, webinars, presentations, videos, etc. 
• Create and send emails using Hubspot; manage contact records and lists 
• Assist with creating engaging written and visual content that aligns with the brand voice and messaging and resonates with key market segments. 
• Assist sales team with development of customer presentations and RFP (requests for proposals), and launching targeted sales initiatives 
• Own boelter.com foodservice content, ensuring content is current.
• Conduct market research and competitive analysis to identify foodservice trends, technology and innovations, and opportunities for growth. 
• Coordinate and execute events and tradeshows, including pre-event planning, logistics, and post-event follow-up. 
• Work closely with cross-functional teams including sales, product, ecommerce, digital and creative to ensure alignment on messaging and brand consistency. 
• Manage customer satisfaction survey process and report on survey results to key stakeholders. 
• Monitor and analyze marketing performance metrics and report on campaign effectiveness using Google Analytics, Hubspot and PowerBI. 
• Other marketing and sales projects as assigned.

EDUCATION AND/OR EXPERIENCE:

• Bachelor’s degree in marketing or advertising 
• 2+ years of experience in marketing or advertising 
• Strong project management skills with the ability to prioritize tasks and meet deadlines. 
• Excellent written and verbal communication skills. 
• Creative and resourceful thinker with the ability to bring new ideas and solutions. 
• A fast learner; highly curious and inquisitive. 
• Asks questions, researches, talks to a variety of people, and gets feedback to understand. 
• Strong analytical skills with the ability to interpret data and identify trends. 
• Ability to work independently as well as in a team environment. 
• High attention to detail and strong organizational skills. 
• Must be digitally savvy, resourceful, and a quick learner. 
• Strong Microsoft Excel skills. 
• Foodservice experience not required but preferred. 
• Experience using a website CMS (Magento), Adobe Creative Suite, HubSpot and Canva highly preferred.

We offer a great work environment and opportunities for growth and development. If you are passionate about marketing and enjoy working in a fast-paced, collaborative environment, we encourage you to apply for this exciting opportunity.