ABOUT THE DEPARTMENT:
Part of the External Affairs division, the Marketing and Communications department is responsible for generating attendance and engagement through the development and implementation of a fully integrated marketing, communications, and partnership plan, as well as strategic oversight of the museum’s brand.
The Marketing team is specifically focused on driving attendance and admission revenue by establishing the museum’s advertising plan, including creative development and media buying; leveraging digital channels, including social media and email; and implementing strategic partnerships.
ABOUT THE POSITION:
Develop and implement the museum’s social media strategy, working toward the goals of furthering the museum’s brand and reputation, increasing engagement, and driving attendance. Create original daily content that features institutional priorities and the breadth of the museum’s collection. Foster growth, engagement, and dialogue among the museum’s 1.6MM+ followers.