Essential Job Functions:
Duty and Responsibility:
Leads the creation of marketing plans for each presented performance, and then manages day-to-day execution of the plans for Auditorium Theatre presented shows. Includes directing brand design and messaging (working withCMO), ad trafficking, social media strategy, direct marketing (both mail and email), promotions, special events, public relations, and grassroots activity. Will lead in the creation of wrap reports with analysis after each production.
Percentage Of Time: 60
Duty and Responsibility:
Serves as primary marketing support for rentals, as well as internal department clients such as operations, education programs, and development.
Percentage Of Time: 20
Duty and Responsibility:
Analyzing sales and ticketing data to increase ticket sales and maximize revenue. Identifies industry trends in data, and benchmarks the Auditorium Theatre to measure success, as well as make recommendations for improvement.
Percentage Of Time: 20