Director, Marketing & Communications

SUMMARY:

The Director of Marketing & Communication advocates for customers and potential customers with everything we do. Responsible for crafting relevant marketing and communication plans, this person will be a dynamic and strategic leader who brings energy and passion into the business and who will encourage and inspire collaboration among a broad and diverse team.

WHAT YOU'LL DO

• Represent the voice of the customer, keeping the brand, brand voice and marketing plans laser focused on solving their problems and delivering a great experience. 
• Deliver compelling, differentiated, and relevant storytelling to elevate the United Alloy brand position across everything we do. 
• Assist in defining United Alloy’s overarching commercial strategy, clarifying the key industries, segments, customers, products and services to deliver business goals. 
• Drive awareness and consideration among key customer groups for long term growth including advertising, PR, social media, trade shows. 
• Drive interest in United Alloy as an employer of choice, particularly among skilled trades. 
• Lead the team in ensuring seamless internal company communication plans, supporting executive leadership as well as plant leaders in cascading critical communication. 
• Collaborate on identifying and crafting sales enablement materials critical in delivering an outstanding customer experience. 
• Elevate United Alloy’s digital experience ensuring the brand website delivers a modern customer experience. 
• Build, manage and mentor colleagues, agencies and support resources ensuring unified approaches and cohesive collaboration. 
• Agile and adept at doing a lot with limited resources. Partner with and influence colleagues to elevate brand position. 
• Guide development of sales materials and employer of choice materials. 
• Prepare regular reports and presentations on marketing metrics 
• Preparing and reviewing monthly, quarterly, and yearly budgets, and allocating resources appropriately.

WHAT YOU'LL BRING

• Bachelor(s) degree in related field (preferred Business/Marketing/Communications). 
• 8+ years of proven experience in a variety of marketing, strategy, product management, training or communication. 
• 5+ years of experience leading team members in marketing, strategy, product management, training or communication. 
• Proven track record of success in B2B marketing, preferably within the manufacturing or industrial sector. 
• Strong strategic thinking and analytical skills, with the ability to translate data into actionable insights. 
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. 
• Demonstrated proficiency in digital marketing platforms, CRM systems, and marketing automation tools. 
• Creative thinker with a passion for innovation and continuous improvement. 
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively. 
• Strong leadership abilities, with experience in mentoring and developing high-performing teams. 
• Flexibility to travel occasionally as needed.

12 Expected Behaviors of Actively Engaged Person– 100% Responsible, Trustworthy, Team Player, Clear Communicator, Empathy, Humility, Emotional Self-Control, Resolves Conflict Directly, Positive Attitude, Respects Others, Problem Solver, and Agile.

BENEFITS

We offer competitive starting wages, a comprehensive compensation and benefits package, and a variety of exciting perks.

• Medical, dental and vision 
• Generous Responsible Time Off (RTO) policy 
• 401(k) with company match 
• Key Employee Incentive Plan (KEIP) 
• Annual Bonus Structure 
• Company paid holidays