Director, Digital Commerce + Omnichannel Marketing, Walmart Inc.

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.

As the Director, Digital Commerce + Omnichannel Marketing, you'll be responsible for setting the vision and strategy as well as operationalizing Digital Commerce and Omni (Shopper) Marketing in service of Walmart Inc. (Walmart + Sam’s Club) for Kimberly-Clark North America (KCNA). You’ll lead a high-performing team of Omnichannel brand managers and digital business partners in addition to liaising and working in close cooperation with KCNA Field Sales + HQ teams and our retail customers. Within this role, you’ll set a comprehensive strategy for driving growth via the digital shelf and marketing (e.g., in-store, retail media, etc.) to deliver accelerated growth, optimized execution, and best-in-class thought leadership.

We are seeking a strategic digital and marketing leader with a broad skill set which demonstrates visionary + innovative thought leadership, analytical horsepower, excellent business judgement, relationship building + management, and a passion to be a change-agent motivated by making a positive impact every day.

In this role you will:

• Champion innovation within Digital Marketing and media that incites shopper engagement, drive business results, and generate insights to drive continuous improvement 
• Create the vision and leads the end-to-end process to drive activation of fully integrated digital/omni shopper marketing 
• Align with key BU partners to identify both pragmatic and strategic growth opportunities to accelerate Digital + Omnichannel share growth 
• Ensure the organization is able to maintains, diagnoses, and takes action against the digital shelf and perfect online store in an operational fashion that is scalable, sustainable, and optimized 
• Lead development of strategy and execution for category/brand activation across Walmart Inc. 
• Serve as the customer-facing Omni/Digital Subject Matter Expert/Thought Leader for Field Sales and Walmart Inc. – engage and drive content for T2Ts, JBPs, investment profiles, and customer segmentation 
• Lead a team, develop talent, manage resources across teams, with accountability for strategy, planning, allocation of resources and investment, execution, and measurement 
• Lead the execution and continuous optimization of retail media 
• Lead analytic innovation; develop innovative approaches to understanding the impact of marketing programs 
• Influence retailer media teams (e.g., WMC, MAP) to develop customized products and media properties that help deliver brand / category strategies for Kimberly-Clark 
• Drive retailer site personalization or off-site targeting informed by various data sources ads using a combination of retailer data, KCNA data and 3rd party platform data (reach expansion, deduplication of contacts) 
• Navigate + influence a cross-functional, matrix organization to secure continued support from the right stakeholders at all levels (e.g. Executive leadership to Manager level) to drive business results and build talent

About You:

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center.

To succeed in this role, you will need the following qualifications:

• 10+ years’ experience in Digital Commerce, Omnichannel (Shopper) and Performance Marketing 
• Deep knowledge of digital commerce and performance media with strong command of full funnel digital media inclusive of retail media, social, search, programmatic, data and audience strategies 
• Passion for leading, innovating and educating in the area of Digital Commerce and Omnichannel Marketing 
• Experience leading larger agency teams 
• Direct experience working in a highly matrixed, global company and capability to influence stakeholders at all levels 
• Experience successfully coaching and developing others, particularly in a remote/virtual environment 
• High threshold for working and thriving in an ambiguous, fast-paced environment, e.g. ability to pivot quickly, figuring it out and adapting as you go 
• Strong analytical skills leveraging data to drive decision-making 
• Demonstrated ability to lead + manage multiple projects – prioritization, planning, and task delegation across internal + external partners 
• Experience driving change management 
• Ability to travel 30% 
• Excellent communication skills (both verbal and written)

Preferred:

• Master's Degree/MBA as well as strong CPG experience 
• Experience and expertise working with Walmart/Sam’s Club as your customer, as well as Walmart Connect and Sam’s Club Marketing Platform