Copywriter

Wintrust

Wintrust is a financial holding company with approximately $62 billion in assets whose common stock is traded on the NASDAQ Global Select Market. Guided by its “Different Approach, Better Results” philosophy, Wintrust offers the sophisticated resources of a large bank while providing a community banking experience to each customer. Wintrust operates more than 200 retail banking locations through 16 community bank subsidiaries in the greater Chicago, southern Wisconsin, west Michigan, northwest Indiana, and southwest Florida market areas. In addition, Wintrust operates various non-bank business units, providing residential mortgage origination, wealth management, commercial and life insurance premium financing, short-term accounts receivable financing/outsourced administrative services to the temporary staffing services industry, and qualified intermediary services for tax-deferred exchanges. Our unique business model is a competitive strength and value driver, powered by our talented colleagues who put our customers first and achieve better results for our clients.

https://www.wintrust.com/


Position Details

Copywriter
Job
Full-time
11/6/2024
Northern Illinois
Rosemont, IL

Wintrust Marketing is looking for a stellar, nimble, and proven copywriter to join our growing creative team! This candidate must be an expert writer, editor, and big idea generator. Along with turning strategy into reality, join an experienced writer’s room and bring your unique creative approach.

This role is ideal for a talented writer who is passionate about storytelling and excited to make a difference in our community. As a Copywriter, you’ll craft engaging and effective content to highlight our banking services, build brand awareness, and support our community initiatives.

What You’ll Do:

  • Write clear, compelling, and engaging copy for a variety of assets including video, website content, emails, social media, brochures, radio, OOH advertisements, newsletters, and more. 
  • Collaborate with marketing and design teams to develop creative concepts and execute campaigns that align with our brand voice and community goals. 
  • Research local trends and stay up-to-date on banking products to ensure accuracy and relevance in all communications. 
  • Edit and proofread content to ensure clarity, grammar, and adherence to our brand guidelines. 
  • Assist in creating content strategies that drive customer engagement and highlight our commitment to community banking. 
  • Participate in brainstorming sessions to generate new ideas for community-focused campaigns and projects. 
  • Maintain a consistent tone and style across all marketing materials, tailored to target audiences as needed. 
  • Support the Marketing Managers and Senior Copywriters with additional copywriting and administrative tasks as needed.

Knowledge/Skills/Background/Experience:

  • At least 5 years’ experience as a Copywriter or Content Creator with a focus on financial services is a plus. 
  • Portfolio of work demonstrating their ability to conceive ideas and write various content types for various audiences, across all digital marketing platforms. 
  • Proficient in MS Office Suite, and experience using project management software 
  • B.A. in Journalism, or Marketing/Advertising, or Creative Writing, or English preferred 
  • Strong writing, editing, and proofreading skills, with an eye for detail and accuracy. 
  • Ability to adapt to a brand’s voice and tone, with a passion for storytelling and community engagement. 
  • Basic understanding of marketing principles and content strategy.

Why join us?

  • An award-winning culture! We are rated a Top Workplace by the Chicago Tribune (past 10 years) and Employee Recommended award by the Globe & Mail (past 6 years) 
  • Competitive pay and discretionary or incentive bonus eligible 
  • Comprehensive benefit package including medical, dental, vision, life, a 401k plan with a generous company match and tuition reimbursement to name a few 
  • Family-friendly work hours 
  • With 175+ community bank locations, we offer opportunities to grow and develop in your career 
  • Promote from within culture

Why join this team?

  • We have a culture that encourages an entrepreneurial spirit 
  • We offer multiple opportunities for development and upward mobility


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