Brand Strategy and Marketing Internship

The Brand Strategy & Marketing Intern will be part of a dynamic department that is responsible for all aspects of the YMCA of Metro Chicago’s marketing, experience design and events, and brand communications across all business areas. The Brand Strategy & Marketing Intern will support the department staff and gain a well-rounded understanding of how to link the Y’s innovations, products, services, and offerings to build the Y’s brand, create awareness, and drive demand and loyalty across channels. Depending on the priorities of the Y and the Brand Strategy & Marketing department, Interns may experience different opportunities across the department and focus on multiple areas of interest.

Scopes and Responsibilities:

• Create and support the distribution of engaging content, including text, images, and video that promote the brand 
• Assist in marketing and advertising promotional activities 
• Prepare promotional presentations 
• Perform market analysis and research 
• Help organize experiential events 
• Collect quantitative and qualitative data from marketing and communications campaigns 
• Support department leadership in the ongoing maintenance and management of campaigns and operations, as well as administrative tasks

Requirements:

• Currently enrolled in a related 
• Bachelor or Master’s degree 
• Strong desire to learn along with professional drive 
• Solid understanding of different marketing and communications techniques 
• Excellent verbal and written communication skills 
• Excellent knowledge of Microsoft Office and Google 
• Familiarity with marketing technology and online applications 
• Passion for the marketing industry and best practices

Paid.