Brand Manager, Home Cleaning Strategy and Equity - Pledge

SC Johnson

SC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE.

We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid®, Glade®, Ziploc® and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for future generations and for every SCJ team member. Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.

https://www.scjohnson.com/en

Position Details

Brand Manager, Home Cleaning Strategy and Equity - Pledge
Job
Full-time
1/23/2025
Southeast Wisconsin
Racine, WI

ABOUT THE ROLE:

The Brand Manager, Home Cleaning Strategy and Equity will champion a repositioning on the Pledge brand, internationally. The future of cleaning doesn’t have to look like our legacy – we are looking for someone passionate about brand exploration & reinvention. The Brand manager will lead the strategy creation and vision for brands that include Pledge, Blem and Pronto. The Brand manager will lead cross functional teams, both internal & agency, to craft the brands relationship with a new consumer. The Brand manager will champion the consumer in all you do, leveraging proven tactics as well as leading the marketing innovation to reach new outcomes. This role has a high degree of ambiguity & empowerment – we’re seeking new ideas, new ways of engaging with the consumer & new ways of creating a winning & lasting brand legacy.

KEY RESPONSIBILITIES/WHERE YOU EXCEL:

  • You start with and champion the consumer through all elements of what you do. 
  • You are passionate about creating a brand with a lasting foundation – evolving what the brand has been built on, but modernizing and adapting to create something new. 
  • You have an attention to detail, helping provide insightful analysis and creating the nuance that matters 
  • You can motivate and inspire others with your vision, your collaborative approach & your culture of respect 
  • You are able to focus on the priorities, engaging the right stakeholders, making timely decisions and leaning in for progress vs. perfection 
  • You have a strong drive for results, knowing success isn’t just about the short term, and have humility in achievement being about the brand & not the lead manager 
  • You create the space for good dialogue, for open sharing of ideas with the team and with the key stakeholders – helping navigate forward momentum and more impactful outcomes

REQUIRED EXPERIENCE YOU'LL BRING:

  • Bachelors degree and minimum 5+ years of relevant experience, or 3+ years and advanced degree. 
  • Qualified candidates must be legally authorized to work in the United States.

PREFERRED EXPERIENCES:

  • Prior experience executing highly complex or specialized projects: adapting precedent & making significant departures from traditional approaches to develop new solutions 
  • Demonstrated experience distilling consumer insights into meaningful and differentiated strategies to win Global experience / exposure is ideal, but not required 
  • Prior FMCG / CPG experience preferred

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