Art Director, Senior

Graco

Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. What does that mean? Well, we pump peanut butter into your jar, and the oil in your car. We glue the soles of your shoes, the glass in your windows and the screen on your phone. We spray the finish on your vehicle, coatings on your pills, the paint on your house and texture on your walls. Graco is part of your daily life.

Graco’s Industrial Division is a fast-paced, high-performing, and growing business, with global operations and hundreds of millions of dollars in annual sales. Our equipment helps solve some of the world’s most complex manufacturing challenges. Graco technology is used by automotive companies to achieve the highest quality paint finishes; electronics manufacturers rely on our solutions to manage heat inside 5G equipment and gaming consoles; battery producers use our technology to get the extra mile out of electric vehicles; and Graco enables solar panel manufacturers to increase efficiency while reducing footprint, just to name a few applications. Many of our end user customers are household names that are synonymous with technology thought leadership. Graco’s Industrial Team is built for performance, innovation and service within these markets, with Leading Technology and Proven Quality.

https://www.graco.com/us/en.html

Position Details

Art Director, Senior
Job
Full-time
10/16/2023
Twin Cities Metro
Minneapolis, MN

Are you passionate about designing visually stunning and impactful digital experiences? Do you enjoy telling compelling stories though websites, video, email, social media, and digital campaigns? Graco is looking for you!

The Art Director will oversee the creation of all digital and print marketing assets through concept, design, and production. In this role, you will devise compelling marketing graphics and videos that successfully promote our brand and support engagement with key accounts and channel partners. The ideal candidate will have a natural eye for design and a passion for delivering dynamic ideas that connect with audiences.

Essential Duties:

  • Drive concepts and strategies through the entire creative and development process by directing and producing marketing deliverables across digital platforms. 
  • Direct and oversee the creative development of print and digital projects, including websites, mobile apps, email campaigns, videos, PPC and social media content.
  • Collaborate with cross-functional teams including website manager, strategists, UX/UI designers and developers to ensure the visual design enhances the overall brand and end user experience across all channels. 
  • Translate marketing strategies into innovative campaigns that drive customer engagement. 
  • Foster a digital-first environment and inspire innovation within the team. 
  • Stay current with the latest design trends, technologies and techniques in order to produce high quality and cutting-edge work.

Essential Qualifications:

  • 4-year degree in graphic design, digital media or related field 
  • Minimum of 5 years B2B and B2C communications experience 
  • Strong proficiency in the Adobe Creative Suite 
  • Experience managing external agencies and photographers 
  • Willingness to learn how AI can augment content and design 
  • Excellent communication skills and ability to collaborate effectively with stakeholders 
  • Self-starter approach to work, a positive attitude, and ability to manage multiple projects and priorities simultaneously

Desirable Qualifications:

  • Experience with UX/UI Design 
  • Basic understanding of HTML and CSS 
  • Knowledge of Keyshot or Cinema 4D 
  • Knowledge of Apple Final Cut Pro

We believe that teamwork, collaboration and the continuation of a strong culture best happens in person, yet we believe strongly in work/life balance. This position is based at Graco’s Industrial Division global headquarters in Northeast Minneapolis. Relocation available.


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